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Invisalign Center
Project type
360 Marketing
Date
Sept 2024
Location
Dubai, United Arab Emirates
I propelled the Invisalign Centre to market dominance in the UAE by engineering a fully integrated omnichannel strategy that seamlessly bridged the gap between prestige branding and performance marketing. By securing tier-one PR coverage in Forbes Middle East and aggressively scaling the social community by 150% to over 16,000 followers, I cemented the brand’s status as the region's premier provider. This brand equity was leveraged into a high-velocity growth engine: through rigorous A/B testing and P&L optimization, I generated 1,000 qualified leads monthly at a highly efficient CPL of AED 185. From managing 50+ influencer partnerships to translating complex competitor data into action, I transformed consumer insights into high-ROI commercial success.






